Overall great ad, but...
I think any time you talk specifically about what departments to eliminate, you play into this idea that Paul is an "extremist." Why not just say "Paul would eliminate 5 bureaucracies" and mention the fact that he would cut his own pay? It just sounds a lot better than listing departments he wants to axe.
I think any time you talk specifically about what departments to eliminate, you play into this idea that Paul is an "extremist." Why not just say "Paul would eliminate 5 bureaucracies" and mention the fact that he would cut his own pay? It just sounds a lot better than listing departments he wants to axe.