For the most part, I like the look and I agree with the reasoning that the purpose is to make the blimp as effective as possible-in terms of attracting attention and new supporters-folks who are turned off to politics and the traditional advertisements of a campaign.
I like the idea of two different looks, with one side having the RON PAUL REVOLUTION logo and the other side having something different. After all, Dr. Paul said himself in the CNN/You Tube Debate that there is a revolution
However, rather than have the text "Who is Ron Paul?" and under it "Google Ron Paul", I think it would be much better to simply have the text "RON PAUL" and under it "Freedom, Peace & Prosperity". People who do not know about Dr. Paul will most likely do a web search on the good doctor (if they are users of the internet) and if they are not internet users, they will ask other people and find out about Ron Paul via word of mouth and news reports about the blimp.
No need to say anything about the election.