Well, one thing that could occur is for the campaign to send out announcements to all Ron Paul's MySpace and Facebook friends.
Then, Jonathan Bydlak could organize some offline fundraisers and take some action with regard to finding bundlers.
As far as the grassroots is concerned, if we think there needs to be some kind of gimmick to make this happen, let's define it and then start spreading the word through videos, banners and advertisements. In my opinion, if it's going to work, we need to do something different this time. This is probably stupid, but what comes to mind, is some kind of fundraiser/money bomb that reminds people what this campaign is all about.... Taking our country back from the special interests and lobbyists and reinstating the Constitution/individual liberty. It needs to elicit a lot of passion in our fellow countrymen. You know, like now is the time to make a stand! I'm not quite sure the best way to frame that for general consumption. We need the marketing genuises input.
My 2 cents.