We need an ad saying that Ron Paul will protect Social Security and Medicare by cutting other areas of spending, by having a wise foreign policy, adhering to Conservative principles, and protecting the Constitution. We must convince the 65+ demographic that Ron Paul is the only one that can protect the programs they depend on and bring our nation back to the Constitutional framework created by our forefathers.
Politico: Pro-Paul PAC makes BIG ad buy in South Carolina
- Thread starter No Free Beer
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D.A.S.
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I totally agree - the ads are great! I'm not sure what's people's beef is with these ads.... They are simple and do their job effectively.
ohgodno
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You are all being too positive.
I work at an advertising agency, and I think these ad's are pure rubbish. They look and feel as if they were produced by some kid in his basement or some 3 man agency who last produced a spot for Bob's Discount Storage. Seriously people what you do not realize is that for every second a commercial is long there were roughly 10 man hours spent doing research alone. Advertising, especially political advertising, is not child's play. It should be left to professionals. Without proper research and focus grouping there is NO way to tell if these will have a positive impact. There is no "who knows?" in professional work. You have a plan and create an advertisement specifically to accomplish these stated goals. Not haphazardly throwing money at something, which is what this essentially is.
Don't get me wrong: I think it is great that Donald Huffines had the initiative and passion to try to make a difference. People like him are what makes Ron's campaign great. But if he maxed out his campaign donations he should have just supported rev pac, who are doing great and professional work.
georgiaboy
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Ads are fine by me.
A
Arklatex
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I think the ads are effective, I like the fact that two show him strongest against obama and the troops most support Ron PAUL. Thank heavens for this individuals who are running these!
Birdlady
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Sorry guys but these ads are bad imo. It has nothing to do with them not having fancy effects.
The content substance and flow of content is horrible and does not really make a compelling argument at all. When you listen to the ads, pretend you aren't a RP supporter and that you don't know these are Ron Paul ads. I think the opening scenes on every ad are weak. Why the heck would you open with Carl making fun of RP?! ...
In the Bailout ad, there was a weird break in the center and it continued on to another point. In another ad, there was too much reading in the beginning and the voiceover's lines did not match what was on the screen at the time. If you missed the text on the screen (often times at commercial breaks you are only listening to the TV and not watching), the ad was not clear what was going on.
Good effort, but money could have been better spent imo. Any one of the video makers on this very forum could have done a better job. You don't need to be a professional with fancy effects to make good ads. Content and flow is the most important.
The content substance and flow of content is horrible and does not really make a compelling argument at all. When you listen to the ads, pretend you aren't a RP supporter and that you don't know these are Ron Paul ads. I think the opening scenes on every ad are weak. Why the heck would you open with Carl making fun of RP?! ...
In the Bailout ad, there was a weird break in the center and it continued on to another point. In another ad, there was too much reading in the beginning and the voiceover's lines did not match what was on the screen at the time. If you missed the text on the screen (often times at commercial breaks you are only listening to the TV and not watching), the ad was not clear what was going on.
Good effort, but money could have been better spent imo. Any one of the video makers on this very forum could have done a better job. You don't need to be a professional with fancy effects to make good ads. Content and flow is the most important.
DerailingDaTrain
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lol maybe we're related.
helmuth_hubener
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You are wrong. Sorry! You are irreparably biased by being a specialist. I can watch the ads as well as you, but since I am a normal person, non-specialist in advertising, my opinion is far more valid. I can watch them like a normal person will, and see what they will see. And what I see is persuasive, upbeat, and makes me want to go vote for Ron Paul (even though I don't really believe in voting!).
These ads are done by a group of businessmen that has a long history of success running ads in this very market. They know the market better than you. Infinitely better. You may know how to put a very highly-polished ad together that will impress the client and pay your bills. But these guys know how to sell. Polish doesn't sell. Message sells.
helmuth_hubener
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That one was particularly cool and clever. It really gets your attention. It's essentially two ads in one. You think the one ad is done, and what's the next ad? Another 10 second ad about Ron Paul again. It's very bold. It's a pump fake. The ad is over... wait, it's not over! Really very smart and attention-getting.
IndianaPolitico
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I thought it was great as well, I have seen that done many times in ads and it always brings my attention back. I think this is the first time I have seen it in a political ad.
specsaregood
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Ok, I just watched them all again. I haven't seen them since they first came out and I don't know of they cleaned them up at all; but now I can say I REALLY LIKE THEM.
They are clean, simple and straight to the point. Ron Paul, the next president.
Thanks SuperPac! Good job!
They are clean, simple and straight to the point. Ron Paul, the next president.
Thanks SuperPac! Good job!
Birdlady
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Nope it looks like they originally made it a 20 second ad and then realized they needed another 9 seconds and hacked it together. We will have to agree to disagree because the ads don't do anything for me. They aren't hard hitting nor do they pull on heart strings.
I'm not usually this highly critical of creative works, but this time I am because it is actually being run on TV. At this point though it doesn't matter because what is done is done. I just wish this PAC would run these ads by some professionals.
belian78
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Usually I dont give legs to these types of comments, but after going through this thread I have to respond. If you are so much better than the creator of these ads, THEN YOU DO IT AND SPEND YOUR MONEY TO PUT THEM ON THE AIR!.
I'm sorry but even I, one of the more pessemistic posters here, am getting very tired of the brand new members and the 07-08 members with less than a few hundred posts crapping on everything that the campaign or it's supporters do. These ads arent professional by any stretch, but they are great for what they are, supporter made ads meant to be quick make you think statements.
/rant
ohgodno
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We are all biased, including you, because we are on a Ron Paul support forum. We all, for the most part, already agree with his message. So everyone here reviewing these ads and saying that they're great means very little because you're preaching to the choir.
These ad's are done by a group of businessmen that specialize in real estate, not politics.
Don't tell me on what gets business in advertising because it is most defiantly not polish. It is quite easy to make a nice polished ad that will accomplish nothing. Results drive advertising - not polish.
With that said, my point was that there is very little chance that proper research was done behind the making of these advertisements, or the strategy behind the media buying. Without the proper research done there is no way of knowing what the result will be, that's my point.
He would've been of greater help contributing to the rev pac which has already created great ads, and has proven results.
this
