Yeah, but unfortunately most voters aren't nuanced. You're missing the point... no one here is saying Ron's position is wrong, we're saying he didn't package it well. Regardless of what you think, marketing matters... packaging matters... brand matters. You can have the best positions in the world (Ron does) but if you can't SELL it, what does it matter? No one is saying it's the end of the world (ok, maybe a few did

just saying that he took a hit - a hit which was completely unavoidable if he would just stick to the talking points that work.