Draft of USA Today Ad

[X_805]

A little too cluttered, and definitely change it to the founders "would" support.

 

[Menthol Patch]

That is a fantastic ad!

 

[krott5333]

yes, it has a ton of information, but it is not cluttered. It basically says everything about Ron Paul that needs to be said.

I would like to make these into posters!

 

[Hope]

Frankly I think its overdone. It's very preachy, and all the bullet points at the bottom about Ron Paul's record does nothing to establish why these are good ideas. It's the usual stuff that scares people off. Abolishing the IRS, replace money, what?!?! stuff like that...

I think a better idea is focus on one issue, the fall of the US dollar, and why Ron Paul is the solution to this problem. Then lets back it up with quotes and opinions from CNBC types. Old people who read the people will think about their savings, working professionals will think about their future, etc... If we're going to address this issue, lets use the whole ad to do it. We can make quick mentions about foreign policy and how this ties into the massive overspending.

Lets think about the audience and lets think about how we can really really break through and get them thinking, not bombard them.

That's a really good point. We have to look at this from a marketing perspective.

 

[Benaiah]

Wow. This ad is going to be amazing. Changes, or not, you are on the right track. Good job.

 

[freedominnumbers]

It was a good ad in NH and it's a good ad in USA Today.

If I were to suggest anything it might be referencing a call to action to vote in the primaries for Ron Paul as Dlynne suggested.

 

[Original_Intent]

I kinda agree with this, it does seem presumptuous to put words in dead folks mouths.

I think it's possible that the thing could be re-structured to convey the same effect without turning the founders into spokesmen.

For instance, instead of "We the Founders", how about "The Founder's warned us of..."? And then, something like "Ron Paul is the only candidate who endorses the philosophy of the founders, and the only candidate who shares their vision of liberty, prosperity, and peace. Etc. etc..

I agree. It is a beautifual ad as is, but I also felt that putting words in the Founders mouths - the same message could be conveyed in a better way - I think SeanEdwards suggested a perfect change that I personally think is a better way to word it.

 

[Hope]

okay, there is way too much negativity in this thread.

I however think it is a nearly perfect ad. I would agree to get rid of the two party line, bump everything up a notch to fill in that space, and add something about making sure to vote for RP in the primaries.

but other than that.. it is AWESOME. I think people would definitely read it, its a full page! And I think it would grab one's attention.

Way to go!

Constructive criticism is not negative. It is not in the least helpful for us to sit around patting each other on the back when the ad could be improved in such a way as to bring more people into the campaign. There is nothing negative about that -- please try to see the difference.

 

[Vvick727]

maybe send it to the HQ for checking?

this is an important ad, so we need to make sure it's perfect

 

[X_805]

The points are good, but they need to be tied into actual people's lives and emotions better.

 

[IHaveaDream]

Very well stated. However, since the ad is speaking on his behalf, Dr. Paul should be fully briefed on its contents and allowed to offer his blessing on it before it's published. The opposition will obviously scrutinize every detail of that ad.

 

[wealeat]

I agree with removing the negative language towards the 2 parties and the MSM. It is better to be pro something than anti.

I also think it would be wise to add something about the Republican primaries, because that is priority #1 right now.

A bigger picture of Dr. Paul wouldn't hurt.

Other than that, great job!

 

[llepard]

maybe send it to the HQ for checking?

this is an important ad, so we need to make sure it's perfect

NO WAY. I go to jail if we do that. Do not send communicate withHQ on this adv.

Thanks. L

 

[mfoley1]

awesome!! one suggestion, reduce the size of the images at the top, shift everything up and enlarge the image of the Ron Paul.

 

[yoshimaroka]

that ad is STUPENDOUS.. all the relevent points, and all laid out nicely.

My "only" critique.. not that you are asking.. is this:

"Ron Paul has receive more military donations from any other candidate" -- to me, that could be construed incorrectly... perhaps..

"Ron Paul has received more donations from military personal than any other candidate"

or something like that..

What he says.

 

[SeanEdwards]

Yeah, the part that says "For that reason, We the founders endorse..." kinda bothers me. Wouldn't it be better to say "For that reason, We the People endorse..." These dudes are dead. If we start claiming their support, why can't Rudy do the same thing? We should be announcing that Paul supports the founders, not the other way around.

 

[krott5333]

awesome!! one suggestion, reduce the size of the images at the top, shift everything up and enlarge the image of the Ron Paul.

good idea! Ron Paul is such a lovely looking gentlemen, we must use that to our advantage!

 

[Bob Cochran]

Awesome! Running this ad will be dollars well spent.

 

[thomaseusin]

i was blown away by it, but at the halfway point, i realized that it got a little wordy and toward the bottom everything just got crammed together.

personally like the wording of this slim jim
http://www.ronpaul2008store.com/servlet/Detail?no=8

you guys are awesome!

 

[atthegates]

i think the ad is perfect...its a full page about ron paul