You Tube Ad Contest: Ron Paul Superbowl Commercial

[Mckarnin]

My first issue to investigate is where the money came from to pay salaries and expenses

since monies were collected under the stipulation that the money was going exclusively to buy advertising time, not to pay salaries and expenses.

What are you talking about? We made it very clear that a portion of the monthly cost of the blimp would go to pay wages to the key workers.

 

[Mckarnin]

I don't know too much about buying time for the Super bowl. So I looked it up.

Last year, when things were cheaper than they will be this year, thirty seconds of air time during the game cost $2.7 million dollars per thirty seconds. This year I read it will be three million dollars for thirty seconds. http://www.startribune.com/nation/13950051.html

What kind of ads are you buying that cost $500? You say prior to the Super Bowl - how prior?

And are you talking about Fox cable channels? Are these ads going to be run in local markets?


Look - I think the idea of an ad during the superbowl might be good. I have no idea since I am not a marketing expert and have no idea if the money is worth what you get out of it. I would love to see an excellently made sixty second commercial aired nationally during the first quarter of the superbowl. That would cost around six million dollars - if any time slots are left.

I could even get behind this project if you would just say when you are going to air these commercials, on what stations, how much money exactly are you going to make off of this (there are lots of others around here who have been working on this and I want to know why to pay you when they are doing it because they love Ron Paul and are not taking a dime.)

But please, give some specifics - I just don't see how you can run an ad on any station for five hundred bucks. Are these local stations? Are these cable stations?

I think a lot of people here are under the impression that they will be at home watching the super bowl and see these ads. I am getting the impression that will not happen. Certainly not for five hundred dollars.

Good luck to you all. I hope you can pull this off.

Are you planning on having a counter showing how much has been raised? That usually helps bring in the money. Perhaps you could have an FAQ section on your site that explains things better so you won't be bothered with the same questions over and over.

Thank you for answering those questions. I looked and looked and missed them. I do greatly apologize to you.

I'm sorry if I have been snappy. I have been working inhumane hours for 2 months and have to defend myself at every turn.

These are local ads and we had a conference today and I have submitted an order for time reservations I put in this afternoon to the website. About 10 more reservation's information will go up in a couple hours.

I'll be on justin.tv/blimpette tonight at 11:15 and would be happy to answer your questions in person then.

 

[Mckarnin]

I think that is an excellent idea. I don't see any need to form any competing committees. One will do. Will you please post the information for all to see so that people can feel comfortable donating. I fear given past actions that a lot of people distrust LPA and are not comfortable giving them a ton of money when they don't know what it is for, or how much money they are taking out of this project.

I think the biggest problem people here have is that all the rest of us work 100 hours per week or as much as we can for Ron Paul and have never asked for a dime. Heck, we donate money to the campaign as well as working our butts off. So, when someone comes in, with no experience at all, just another one of us who wants to help and then expects to get a great deal of money for doing so it irks a lot of us who would do this for nothing.

I called my local Fox station to see about ad time before or after the Superbowl - I live in a Super Tuesday state. When they get back to me about rates I will let you know. I don't charge a penny to help Ron Paul.

How do those of you who work 100 hours a week for Ron Paul live? Are you independently wealthy? Do you live with family? Are you staying with other Ron Paul supporters? I have children and a family, when I cut down on my other work from home I have to make some money or the bills don't get paid.

Thank you for booking an ad. Now set up an account to take the money for it, figure out the legalities of collecting said money and get it to the station in time. Let us know what market it's in so we don't overlap.

 

[trey4sports]

hi karen,

i would reccommend promoting RP superbowl ads as much as possible, im sure you know that as well. Social Networking sites would be great as well. I dont know the legality of this since its a for profit venture but im guessing that would mean you can advertise this anywhere as long as its not implied to be dealing with a presidential candidate.

just wanted to give you my thoughts on helping out this venture. thanks

 

[Mckarnin]

The guy at Fox called me back. This is one local station - not national, in a Feb 5 state. He said that to run an ad during the day of the game at any time slot would run around $85,000 minimum for a thirty second commercial. But there are better rates for political advertising, that is the good news, the bad news is they are terribly over sold and we would have to pay a premium to bump any of those people so there goes the discount.


If LPA already has time slots reserved in local markets, then perhaps you all should go with them. But understand, these are not national commercials, they are just ads that will be aired in one local market - and they will not be aired during the game.

I would figure this will cost $85,000 or thereabouts to reach one city or rather one market - such as a small metropolitan city.

Lots of the other candidates are also doing this so it seems like a good idea - I trust Hillary's marketing research.

With figures that high I kind of think this is something that the campaign should be deciding, but then, well, do we trust the campaign?

But if we are going to reach a lot of people then we need to raise around a million or two. Unless you all just want to throw all your eggs into one basket and raise the 85k (or less if we can get a discount) for one market on the day of the superbowl, but not during it.

I tried Phoenix but they are booked. I thought since he did so well in NV he might do well in AZ. But they don't have one slot during the day.


McKarnin you may already know this, but the guy told me they need some kind of signed document from the campaign saying he is viable candidate in order to give the discount for political ads. He didn't know what was required if it was a grassroots effort.

Good luck. I hope someone can produce a great commercial. Remember, we are aiming for people who don't know who Ron Paul is, so KISS - keep it simple stupid.

I abhor the idea of giving money to FOX after the way they have treated Ron Paul, but I tried to get ABC to buy the Super Bowl from FOX and they said maybe next year.

I would like to know what we get for five hundred dollars because if you need to raise a minimum of 85k or 50k or even 20k for one commercial and you can't then I think the people should get their money back. Having an extra 500 lying around is one thing, but taking 30k and not airing one ad is another. Just my two cents.

We are not getting the political discount because we are legally an "issues group" since we are not affiliated with the official Ron Paul Campaign. Not sure what market you are in but my quote from Fox corporate shows plenty of slots that are under $2,000 on Super Bowl Sunday and I just reserved several.

 

[Mckarnin]

Perhaps you missed my last post. I was on your side until you just tried to tell me that for one hundred dollars you too can get an ad on TV. Come on. Give me a break. Where, on Wayne's World?

Why are you being so evasive? You talk about time slots but don't say anything specific. You pretend that you can get TV time for one hundred bucks. And you attack the semantics of the word kickback when you know and I know that "Agency commissions" are the same thing. Call it purple elephants if you like, how much money are you making off of this? Is that tens of thousands or a few hundred? How come you never answer the question? This is why I distrust you. If you were only making a few hundred I would expect that you would say so, but since you have responded to this question about five times with the same evasive answer I have to assume you are taking a large sum. Most of us here would just put that money back into the pot. Whether the money comes directly from the grassroots or indirectly, you are still making money off of the grassroots.

I have no problem with people making money, but I tend to pay people who know what they are doing. I do not think that people who have no experience in something as important as a Presidential campaign deserve to get paid. I make tens of thousands of dollars for Ron Paul. I get tons of people to donate to him. I do this because I believe in this cause, not because I want to have the folks here give me money. Is my work any less valuable than yours? Do I not deserve to get paid? Heck, we all do, but we are not because we are doing something that we believe in.

The more evasive your responses the less I trust you. I had finally gotten to the point where I was behind you and then you pull this kind of stuff. You have lost me permanently.

You want to argue ok, let's argue.

You write: Do you have any idea how many people are on a typical ad agencies purchasing team?

Yes, I do, and you are not an ad agency. Remember? You people have no experience at all doing this, you originally set up the "ad agency" so you could get around campaign finance laws, then after you had collected money for the blimp project you then notified people that you were taking a huge chunk of grassroots money for yourselves. Did you start to believe your own scam?

You stated in an earlier post on this thread that you had a little time to kill and so you all decided to set this up, now you are implying that you have a full staff working night and day to get this ad time. Give me a break! And we all heard about this when? Two days ago? So, if I follow what you are trying to sell right now, you have been working with a full team, purchasing ad time for one TV slot, and now you are asking for people to make the ad for you? That is a little backwards.

What other huge jobs are you doing? manning the website.

You are not the only ones here who are manning a website. No one else is expecting payment for it.

What else? You are looking over possible commercials and brainstorming the editing they'll need. So are all the rest of us and many of us out here have a lot more experience than you folks. In fact, with your lack of any marketing experience at all in your team and your definite lack of knowing what will work for a Presidential campaign, I would prefer if you would leave that part of the project to the folks out here who do have experience, because some people do. Just because you called yourself an ad agency doesn't mean you are one.

And then, you are promoting the project to get money.

Well, so am I. I am promoting Ron Paul to get HIM money and I can promise you I and many others are working a hell of lot harder to get HIM money rather than ourselves. You were the ones who took over the MLK money bomb and you did little to promote it and to help Ron Paul, but you are big when it comes to getting money for yourselves.

This is the cheapest slot...it is under $200
7-8a Fox Chicago Super Sunday Super Tuesday

 

[Mckarnin]

hi karen,

i would reccommend promoting RP superbowl ads as much as possible, im sure you know that as well. Social Networking sites would be great as well. I dont know the legality of this since its a for profit venture but im guessing that would mean you can advertise this anywhere as long as its not implied to be dealing with a presidential candidate.

just wanted to give you my thoughts on helping out this venture. thanks

Thank you.

 

[Mark]

Mark, you dominated the early blimp threads and I probably answered you at least 20-30 times when the blimp first came out and you were never satisfied and then went on to badmouth me and the blimp throughout the project. I want to spend my time on people who are interested in giving constructive criticism and listening to the answers I give.

That is completely untrue. I asked REAL questions and I was constantly attacked.

You barely addressed me at all. I had to repeat the questions like I have here because you ignore questions that get at the heart of things.

I didn't badmouth you at all. I DID ask you why you constantly IGNORED my real questions like you have again.

I ask questions that get at the heart of things.

I wasn't about to let strangers come in and rip people off with $1000 a week salaries PLUS expenses.

And saying things like NO REFUNDS no matter what.

You were planning on taking peoples money and saying you wouldn't give it back even if you did NOTHING of what you were promising.

That is completely unacceptable whether anyone likes it or not.

My questions helped you bring money in because it made things more reasonable instead of looking like a scam.

 

[Mark]

Sorry, one individual does not a committee make. I will look over our records to see exactly what we stipulated.

That is completely incorrect.

The definition of "committee" is as follows:

http://dictionary.reference.com/browse/committee

com·mit·tee –noun

1. a person or group of persons elected or appointed to perform some service or function,
as to investigate, report on, or act upon a particular matter.

3. Law. an individual to whom the care of a person or a person's estate is committed.

.

As you can see, a committee CAN be comprised of a single individual by definition.

And I am NOT precluding additional members. Others are welcome.

However, the committee Liberty Political Advertising LLC has asked for IS formed.

We request formally AGAIN the financial records you have promised to supply.

.

And you don't have to look over records to see what you stipulated, it's been on the website for weeks.

You asked the grassroots to form a committee.

The grassroots has formed a committee.

You indicated that the committee with the highest number of CPAs would be given access to all of your records.

The formed grassroots committee with the highest number of CPAs has requested all of your records.


Either comply or risk having this matter being handled by the Courts.

 

[basejumper]

Either comply or risk having this matter being handled by the Courts.

Come on man... a lawsuit?? That's not being very spiritual, is it?

 

[Mckarnin]

That is completely incorrect.

The definition of "committee" is as follows:

http://dictionary.reference.com/browse/committee

com·mit·tee –noun

1. a person or group of persons elected or appointed to perform some service or function,
as to investigate, report on, or act upon a particular matter.

3. Law. an individual to whom the care of a person or a person's estate is committed.

.

As you can see, a committee CAN be comprised of a single individual by definition.

And I am NOT precluding additional members. Others are welcome.

However, the committee Liberty Political Advertising LLC has asked for IS formed.

We request formally AGAIN the financial records you have promised to supply.

.

And you don't have to look over records to see what you stipulated, it's been on the website for weeks.

You asked the grassroots to form a committee.

The grassroots has formed a committee.

You indicated that the committee with the highest number of CPAs would be given access to all of your records.

The formed grassroots committee with the highest number of CPAs has requested all of your records.


Either comply or risk having this matter being handled by the Courts.

The archaic usage is a single person. There is also a definition in which a one-man committee is like a guardianship...that is obviously not what we were looking for. We had in mind the modern definition of committee: http://www.merriam-webster.com/dictionary/committee

 

[Mckarnin]

Come on man... a lawsuit?? That's not being very spiritual, is it?

If I had enough time to go back and search the old blimp threads for Mark's posts you would see that this is hardly unprecedented.

 

[Mark]

Come on man... a lawsuit?? That's not being very spiritual, is it?

Yes, it's very spiritual to watch out for people and not let them be taken advantage of.

How do you equate letting things go that need the attention of Law to be righted as not being spiritual?

If someone steals my car, should I not report it to the police in order to be spiritual?

Do I have to let myself be cheated to be spiritual?

Love thy neighbor as yourself. I should love you enough to watch out for you as I watch out for myself.

If there is something that needs review in order to determine whether or not I should protect myself, I should apply the same standard towards you.

If I have been cheated, it is VERY spiritual to make sure others aren't cheated.

Being spiritual has nothing to do with not standing up for your rights, and sometimes in this world that means going to court.

 

[Mark]

The archaic usage is a single person. There is also a definition in which a one-man committee is like a guardianship...that is obviously not what we were looking for. We had in mind the modern definition of committee: http://www.merriam-webster.com/dictionary/committee

If you'll notice, it's not a closed committee. It is still open for membership.

So what you had in mind is in place now. There is a committee, membership is open. I'm the first member.

Or, is Liberty Political Advertising just looking for a loophole to back out of the financial oversight guarantee?

There is no loophole. You did not specify a number of members. You only said committee.

Let's get down to brass tacks sans the word games.

Would you agree that the implied meaning was for a committee to provide a means for the grassroots to be assured
that monies were being handled properly?

An outside committee for financial oversight?

In other words, a financial oversight committee?

 

[Mark]

If I had enough time to go back and search the old blimp threads for Mark's posts you would see that this is hardly unprecedented.

If I had enough time I could go back and find were I was attacked ruthlessly and unrelentingly for asking simple VALID questions.

Not unlike your veiled attack now, except the older attacks were much more vicious and unveiled.

You're right. I asked serious questions. And they, more often than not, were ignored.

Like this one you've ignored in this thread.

Where does the money come from to pay salaries and expenses?

You have sold advertising. You promised that advertising on the blimp, or by other means of advertising.

~~~~~~~~~~~~~~~~

A very simple example:

~~~~~~~~~~~~~~~~

1000 people purchase your advertising at $500 each for a total of $500,000 in advertising purchases.

You spend $450,000 on the blimp.

That leaves $50,000 you owe in advertising to the people that bought your advertising.

The people are DUE $50,000 in advertising.

You sold a product, $50,000 worth has NOT been delivered yet.

.

You spend $25,000 on salaries and expenses, leaving $25,000 in the bank.

.

The figures so far:

$500,000 sold and due.

$475,000 spent.

$25,000 on hand.

$50,000 due.

.

A deficit of $25,000 in terms of cash on hand and amount of advertising sold, promised and due.

You're short $25,000 of the money needed to perform what you have PROMISED in terms of what you have SOLD as a PRODUCT.

.

~~~~~~~~~~~~~~~~~~~~~~~~~~

Question:

Where is the money going to come from in order to make up for the $25,000 deficit?

.

You OWE, you have SOLD, $50,000 in advertising that you only have $25,000 in the bank to buy.

.

Question:

How will you purchase and deliver the $25,000 in product that you SOLD, and that you don't have the money in the bank to buy and deliver?

.

 

[Mckarnin]

If I had enough time I could go back and find were I was attacked ruthlessly and unrelentingly for asking simple VALID questions.

Not unlike your veiled attack now, except the older attacks were much more vicious and unveiled.

You're right. I asked serious questions. And they, more often than not, were ignored.

Like this one you've ignored in this thread.

Where does the money come from to pay salaries and expenses?

You have sold advertising. You promised that advertising on the blimp, or by other means of advertising.

~~~~~~~~~~~~~~~~

A very simple example:

~~~~~~~~~~~~~~~~

1000 people purchase your advertising at $500 each for a total of $500,000 in advertising purchases.

You spend $450,000 on the blimp.

That leaves $50,000 you owe in advertising to the people that bought your advertising.

The people are DUE $50,000 in advertising.

You sold a product, $50,000 worth has NOT been delivered yet.

.

You spend $25,000 on salaries and expenses, leaving $25,000 in the bank.

.

The figures so far:

$500,000 sold and due.

$475,000 spent.

$25,000 on hand.

$50,000 due.

.

A deficit of $25,000 in terms of cash on hand and amount of advertising sold, promised and due.

You're short $25,000 of the money needed to perform what you have PROMISED in terms of what you have SOLD as a PRODUCT.

.

~~~~~~~~~~~~~~~~~~~~~~~~~~

Question:

Where is the money going to come from in order to make up for the $25,000 deficit?

.


You OWE, you have SOLD, $50,000 in advertising that you only have $25,000 in the bank to buy.

.

Question:

How will you purchase and deliver the $25,000 in product that you SOLD, and that you don't have the money in the bank to buy and deliver?

.

Mark,

The information you provided is inaccurate. We charge $400,000 per month for the blimp tour (the first month ran 12/11-12/18 a few extra days were added because of the banner malfunction). $375,000 of which was paid to the blimp owner and $25,000 of which barely covered the lawyers retainers and travel expenses not to mention paying people $500 a week. There was NO $500,000 and there is no money leftover. In fact at this moment the blimp owner has flown the blimp over a week into the second month and has not received enough money to cover his costs.

 

[Mckarnin]

~$$ for Super Bowl SUnday Ads~

These are the current totals:

$2815 Google
$3080 PayPal
-----------------
$5895 Total


I am going to have a Chip-in I created embedded so that the live totals for PayPal will start showing up. Google will continue to be updated manually.

If you scroll to the bottom of the webpage you will now see tables that list the markets we have reserved time in and total cost of certain chunks of time.

http://www.ronpaulblimp.com/superbowl/

 

[scandinaviany3]

bump

bump

 

[Mckarnin]

bump

Thanks!

 

[Marc3579]

Blimpage! :>