I really, really like this ad. If the campaign were to take this framework and clean up the platitudes a little bit with specifics, it would absolutely dominate the TV commercials we've seen from the official campaign. Heck, this would even be a great viral ad, if the campaign sent out a link to the clip and asked people to spread around to friends and family.
Getting CCR to sell the rights to the song is definitely not worth the money. But, the ad is sharp. We've got to get the campaign to see this...
Getting CCR to sell the rights to the song is definitely not worth the money. But, the ad is sharp. We've got to get the campaign to see this...