Dave Aiello
Banned
- Joined
- Oct 5, 2010
- Messages
- 631
Guys,
We must start an initiative to have the official campaign decide to go with a new design for Ron's yard signs / campaign signs.
Please submit your designs, in full color and 2-color. Images should be at a 4:3 ratio, and high-res. Please post smaller images here.
We will pick a winner, and push the campaign to use our design.
I think most can agree that the current design is dated, and ineffective. Much of Obama's success last year can be attributed to his campaign branding. We don't need a decorative logo (Like obama's "O"), but we do need a more attractive sign.
PS - The font that Obama used in '08 was gotham. Also, please note that the slogan will likely be decided upon by the campaign, so use any slogan you wish.
All entries will be posted here. A vote will ensue. (Mods - a sticky would be great).
UPDATE:
------
Apparently the mods are the only 3 people who voted that the design doesn't need to be changed? (I voted "no" by accident because I initially messed up the wording of the answers). I assume it's because they're purists. From a perspective of someone on the outside looking in, the current sign is uninspiring, dated, and has a net negative effect on the campaign. period.
Also, this is an urgent matter because once Ron announces, you can be sure as hell the official campaign will begin having his signs prepared shortly thereafter.
In regard to Ron's sign having already built "brand equity", did it matter that obama had no "brand equity" before 08? No. He had a great design, and it paid off.
Imagine Ron's '08 sign saying "Barack Obama" instead of Ron Paul. Would Barack have fared so well if that was the case? Compare that to the stylized "O", modern font, and vibrant colors that Barack did have. Even McCain had a sharp looking design.
I'm not some nobody speaking on this topic. I've been doing corporate branding professionally for years.
------
Here's my entry to start it off:
1)
2) (submitted by constitutional_insurgent)
3) (submitted by)
We must start an initiative to have the official campaign decide to go with a new design for Ron's yard signs / campaign signs.
Please submit your designs, in full color and 2-color. Images should be at a 4:3 ratio, and high-res. Please post smaller images here.
We will pick a winner, and push the campaign to use our design.
I think most can agree that the current design is dated, and ineffective. Much of Obama's success last year can be attributed to his campaign branding. We don't need a decorative logo (Like obama's "O"), but we do need a more attractive sign.
PS - The font that Obama used in '08 was gotham. Also, please note that the slogan will likely be decided upon by the campaign, so use any slogan you wish.
All entries will be posted here. A vote will ensue. (Mods - a sticky would be great).
UPDATE:
------
Apparently the mods are the only 3 people who voted that the design doesn't need to be changed? (I voted "no" by accident because I initially messed up the wording of the answers). I assume it's because they're purists. From a perspective of someone on the outside looking in, the current sign is uninspiring, dated, and has a net negative effect on the campaign. period.
Also, this is an urgent matter because once Ron announces, you can be sure as hell the official campaign will begin having his signs prepared shortly thereafter.
In regard to Ron's sign having already built "brand equity", did it matter that obama had no "brand equity" before 08? No. He had a great design, and it paid off.
Imagine Ron's '08 sign saying "Barack Obama" instead of Ron Paul. Would Barack have fared so well if that was the case? Compare that to the stylized "O", modern font, and vibrant colors that Barack did have. Even McCain had a sharp looking design.
I'm not some nobody speaking on this topic. I've been doing corporate branding professionally for years.
------
Here's my entry to start it off:
1)
2) (submitted by constitutional_insurgent)
3) (submitted by)
Last edited:
