Door to door...Nothing says creepy like you coming up to my door telling me to convert.
And that reveals your mindset. When campaigning, we aren't looking for anyone to "convert", we are simply trying to get their vote.
Mail .. All political mail we receive goes directly into the trash.
But I guarentee that you look at it first. And keep in mind though, that you (and your friends) are not the average voter.
I asked my friends and family, they say they may look at the pictures on the outside, then they go into the trash usually unread.
And often times that's all that is needed.
So to me, I see mailers are a huge waste of money.
That's because you don't know anything about marketing.
Phonebanking ... We have caller ID, As do most people I know.
We don't answer telemarketers/phonebank calls.
Receiving many messages on my answering machine from McCain last year made me want to vote for him even less...
So annoying messages to delete and annoying robocalls are total fail.
You have a bit of a point here, although it's still not completely accurate.
Yes many more people don't have phone lines, or more carefully screen their calls. However, the average voter, people in rural areas, and people over the age of 55, often times do not.
Remember anecdotal evidence isn't really evidence at all.
Radio ..this is the age of mp3, who the hell listens to commercial radio?
And if you are somehow stuck with only radio, who doesn't change the channel when a commercial comes on?
Millions of people, and as Josh pointed out, especially voters.
Again, you are not the average voter.
I like billboards. Billboards are huge. Lots of people see them.
Good for you, fortunately you aren't in charge.
NOW TV I AGREE WITH YOU, TV WINS ELECTIONS
No it doesn't, direct marketing which is door-to-door, mailers, and phone calls, win elections. PR and mass media advertising supplements these and is indeed necessary, but it's not what wins elections.
If my local pizza shop can be on every other commercial break on a 4 hour block of the discovery channel, why the hell cant Ron Paul.
Because it's an ineffective waste of money.
Why is TV not bought through local cable channels by Ron Paul state headquarters.
Advertising on cable this way would be much cheaper that trying to buy national coverage.
And we need TV to win. So we must do this. With good ads. Not hes catchin' on...
And Ron Paul needs to shoot a 30min infomercial.
And it must be aired a lot like that "set it and forget it" rotisserie machine.
The fact that I remember "set it and forget it" is exactly why Ron Paul needs an infomercial.
Oh, and Go Ron Paul billboards go!
Keep up the good work!
You really ought to consider reading some books on marketing.