He's a nice guy from my town that has been told repeatedly his throwing style will cause him to amount to nothing in the NFL. Despite having that same gimpy throwing style, and despite having obvious issues fumbling the ball from time to time, he has been the quarterback when his team won in overtime, or came back from behind to win at the last minute. He is a physically solid guy, and isn't afraid to run (versus sliding like QBs often used to do).
The Christianity aspect is that he thanks God after every win, prays before his magical comebacks, and has always been very openly Christian. This includes actually doing missionary work, mind you, so it's not just "I'm a Christian yay!" talk. The part that haters and media don't seem to notice is that he also thanks God after every loss, and takes each loss as a lesson learned, and tries to rally his team. He also praises his teammates and doesn't take the glory for himself. People want to think no one is like that, especially in the NFL, so they decide he's being arrogant and using his fath as a marketing tool. There is also, as mentioned earlier, the pro-Life aspect.
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As for the "bread and circus" aspect, this has been covered ad nauseum. I know it is incredibly difficult for some of you to fathom, but it's possible to go to a football game AND be politically aware. In fact, it's possible to be very politically aware and removed from the process almost entirely, because you realize the ship is sinking and patching up holes in the hull is not going to stop it... just slow it down. There are a lot of people like that, which is why Ron's support is growing: there's an idea that, just maybe, the ship might NOT sink if we each do our part to make it seaworthy again.
This attitude that's been around so often that people who watch football, television, or have social lives, are somehow less into the campaign than you superior folks who shun all forms of mass media and human interaction, is folly. You will not gain a single new voter by telling them how stupid and sheeply they are, or by telling them proudly that you have no pop culture knowledge but you do know the recipe for Carol Paul's cookies, and how ripped Ron Paul looks without his shirt on.
In the end, your fanaticism for Ron Paul and your presence on the internet are indication enough that you are, indeed, engaged in circuses of your own. So come off it already.