Cardinal Red
Member
- Joined
- Nov 7, 2007
- Messages
- 380
As we prepare for the excitement of tea party weekend, I wanted to stress the importance of giving early. I'm not saying crash the servers at 12:01 A.M., but, as much as is practical, try to give either shortly after that or early in the morning on the 16th when you wake up. The reason is simple: Money drives media, which drives more money.
The bigger the tea party donations are in the late night/early morning, the more of a story this will be in the media on Tea Party day-- and the more of a media story this is, the bigger our day is likely to be. If people across the country wake up and hear that we've already brought in $2 or $3 Million (or more), several good things will happen
(1) Fence sitters will be inspired to donate-- everyone loves being part of a big, exciting movement
(2) The media will begin covering the story earlier in the day leading to more exposure of the event among the general public
(3) The campaign will send supporters a "Thanks" email like they did November 5th and the bigger our number looks in that email, the more likely our previous supporters are to donate again.
(4) Fence sitters will be inspred to go to their local Tea Party rallies, which will get great media coverage and show that we have support both on the Internet and on the streets.
If you remember how Nov. 5 unfolded, at first the media didn't pick it up, then they started saying "oh it's $1 Million, $2 Million, etc." By the time we really started getting stories on a broad scale, we had lost a lot of our potential coverage for that day. This time, of course, we are all much more prepared.
Remember, just because everyone here is living and breathing Tea Party doesn't mean the world at large is aware of it-- and even if they are aware of it, most are not really paying close attention.
We need to raise so much money early in the day that when everyone in America turns on their TV Sunday morning, and the news is talking about the Tea Party. This will lead to a virtuous circle:
More early money= more media coverage= even more donors and Tea Party participants= even more media coverage.
So start your day right Nov. 16, fellow Dr. Paul supporters-- Make that donation EARLY in the day and we will build great momentum.
The bigger the tea party donations are in the late night/early morning, the more of a story this will be in the media on Tea Party day-- and the more of a media story this is, the bigger our day is likely to be. If people across the country wake up and hear that we've already brought in $2 or $3 Million (or more), several good things will happen
(1) Fence sitters will be inspired to donate-- everyone loves being part of a big, exciting movement
(2) The media will begin covering the story earlier in the day leading to more exposure of the event among the general public
(3) The campaign will send supporters a "Thanks" email like they did November 5th and the bigger our number looks in that email, the more likely our previous supporters are to donate again.
(4) Fence sitters will be inspred to go to their local Tea Party rallies, which will get great media coverage and show that we have support both on the Internet and on the streets.
If you remember how Nov. 5 unfolded, at first the media didn't pick it up, then they started saying "oh it's $1 Million, $2 Million, etc." By the time we really started getting stories on a broad scale, we had lost a lot of our potential coverage for that day. This time, of course, we are all much more prepared.
Remember, just because everyone here is living and breathing Tea Party doesn't mean the world at large is aware of it-- and even if they are aware of it, most are not really paying close attention.
We need to raise so much money early in the day that when everyone in America turns on their TV Sunday morning, and the news is talking about the Tea Party. This will lead to a virtuous circle:
More early money= more media coverage= even more donors and Tea Party participants= even more media coverage.
So start your day right Nov. 16, fellow Dr. Paul supporters-- Make that donation EARLY in the day and we will build great momentum.
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