Don't flame me on this one, but let's play devil's advocate for a moment.
I try to convince people every day about Ron Paul, but I find that the reason I can't connect with them is because they lack knowledge in a few core areas:
- History
- Geography
- Economics
- Math
History: They (my target audience) don't understand the full actions of our CIA in other countries in the past. They don't know how Iran was created, and many just quote lines about how they hate Israel and how the president denies the holocaust. They seem to think this sort of hate is created in a vacuum. They don't even know what forces led to the creation of the US. On the margin, young college voters will put us over the top
Geography: 20% of Americans can't find the US on a world map, yet several of those people have an opinion on whether we should be bombing other countries. They base their entire opinion off of what is emotionally appealing to them that comes from the mainstream media. It's no surprise that the content in the news is delivered at roughly a 4th or 5th grade level on CNN or FOX News
Economics: People do not understand how the free market works. They really believe when the government creates a program, it's "free" because the costs aren't up front. They think other "greedy" people who deserve to be ripped off are the ones who will be forced to pay. They think this is okay, but don't realize that the people who pay are them.
Math: They don't understand that all of the objectives and policing of the world costs money. If the cause is noble, they believe the money will just appear and that we should do it. They have no concrete representation of finance in their minds.
Now, given the above -- I can't sell people on Ron Paul's positions within 5-10 minutes because they have to have some pre-equisite knowledge to see why there is so much sense in Ron Paul.
At the same time, this begs the question: Can a place like the US ever maintain adherence to the constitution if the voting masses simply lack the education to understand its logic? My experience so far: it is much easier to convert college graduates to Ron Paul's position than it is people who never went to college. The further down the education spectrum I go, the more difficult it is to shake people off of what the MSM told them.
Can we really push RP without coming up with some dumbed down tag-lines that maybe rhyme or can be chanted? Perhaps Ron Paul has to be dumbed down to the point where his face is on concert t-shirts and popularized like Che Guevara or Malcolm X. I'm being serious.
You can't sell RP without people being educated or emotionally-favorable to him in some way.