RADIO ADS: ANTE UP NOW! - lets do this!

I'm in at $25, what paypal address? Also, how much has been raised?


Few thoughts: I was leaning towards 30 seconds because 60 seconds you can suffer from tune out, HOWEVER, it is MORE ECONOMICAL, so go with 60. In order to avoid tune out issues, SPLIT THE VOICES BETWEEN MALE AND FEMALE halfway.

That changes up the message 30 seconds in. The male can hit 1-2 points, the female voice hit's one last final point (or whatever combination).

I agree hemp is out, although I do think TAXES should be a big deal. Don't Iowans pay higher taxes than most? Ron Paul being the "Taxpayers best friend" is a great TITLE. Does any other candidate have that title??? Something about him, "earning the taxpayers best friend title, multiple times in a row, out of X number of members in congress, something NO OTHER member of congress has accomplished."

We need to show how rare it is to get the accolades he does for his work on voting against taxes. Make them realize his stance against taxes is quite unique in congress.

Also if there's time the inflation tax, but not sure if that can be covered in a short time.

Taxes is about people's wallet, so it's more of a direct hit, I think when you talk about hitting your pocketbook it's always a big deal, but especially for middle class America.

The email address is [email protected]

Thats $25,

$75 more and I put in $100.

-Dustan
 
LOL. I was trying to post the same thing for 10 minutes but was getting an error.

LOL. Grea.....err...GOOD minds think alike :)

I still lean towards 30 second ads....I think a high pitch, high energy 30 second ad will capture attention and if we raise enough to run 10 spots...that means three or four more spots than the 60.

My fear with 60 is that we will try to naturally put too much butter in the pan (too much info) and it will die out and merge with others.

Car dealers usually do 15-30...and while I hate them, they are memorable...same with many others.

Geico tv and radio spots are always 30 or under.

I guess the point I'm formulating now is that if we make it high pitch and memorable, the effect will be multiplied!

Cameron
 
LOL. Grea.....err...GOOD minds think alike :)

I still lean towards 30 second ads....I think a high pitch, high energy 30 second ad will capture attention and if we raise enough to run 10 spots...that means three or four more spots than the 60.

My fear with 60 is that we will try to naturally put too much butter in the pan (too much info) and it will die out and merge with others.

Car dealers usually do 15-30...and while I hate them, they are memorable...same with many others.

Geico tv and radio spots are always 30 or under.

I guess the point I'm formulating now is that if we make it high pitch and memorable, the effect will be multiplied!

Cameron

I will talk with the voice over person.. and see what they say..


also, IF somenoe hasn't heard of ron paul I am afraid that just menitoning his name and something else will not be enough to motivate them to get interested in actually voting.. you know what I mean?

I hope that someone would do some research on this online.. arghhh.. I can't do everything :-)
 
LOL. Grea.....err...GOOD minds think alike :)

I still lean towards 30 second ads....I think a high pitch, high energy 30 second ad will capture attention and if we raise enough to run 10 spots...that means three or four more spots than the 60.

My fear with 60 is that we will try to naturally put too much butter in the pan (too much info) and it will die out and merge with others.

Car dealers usually do 15-30...and while I hate them, they are memorable...same with many others.

Geico tv and radio spots are always 30 or under.

I guess the point I'm formulating now is that if we make it high pitch and memorable, the effect will be multiplied!

Cameron


True. I would normally go for the shorter ad because our attention span as a society is only like 15 seconds or something like that (I recall doing market research years ago in college and at that time it was like 15-30 seconds).

But I also understand our financial constraints, that's why I'm hoping a mixed voice is almost like two 30 second adds back to back which is cheaper than 2 separate 30 second ads.
 
I will talk with the voice over person.. and see what they say..


also, IF somenoe hasn't heard of ron paul I am afraid that just menitoning his name and something else will not be enough to motivate them to get interested in actually voting.. you know what I mean?

I hope that someone would do some research on this online.. arghhh.. I can't do everything :-)

Ah! That's the fatal flaw. You can't do everything - and ya shouldn't. :) We have to rely on the voter to do some homework. If we did it all for them, we would be spending 10x more money in education ads.

We need to focus on the differentiators (i.e. military support, income tax, taxpayer's best friend) and rely on that to get the attention.

Then we rely with great confidence that this will tune them into the web for more information.

We can focus on non-web users through the mail Iowa and call Iowa programs set forth by the campaign.
 
True. I would normally go for the shorter ad because our attention span as a society is only like 15 seconds or something like that (I recall doing market research years ago in college and at that time it was like 15-30 seconds).

But I also understand our financial constraints, that's why I'm hoping a mixed voice is almost like two 30 second adds back to back which is cheaper than 2 separate 30 second ads.

I don't think a mixed use is possible.. that would take coordination on two voice-over parts and I don't see that happening..
 
True. I would normally go for the shorter ad because our attention span as a society is only like 15 seconds or something like that (I recall doing market research years ago in college and at that time it was like 15-30 seconds).

But I also understand our financial constraints, that's why I'm hoping a mixed voice is almost like two 30 second adds back to back which is cheaper than 2 separate 30 second ads.

The 60 could work...if we did the GEICO thing...and split it up so well that it seems like we're doing two different ads that follow each other.

Tune down the first 30 seconds...then change the tone for the second 30 seconds.

I could go for that....and I'm a stickler for 30-second spots. My four campaigns showed more ROI with 30...but...given time constraints and the idea that we need to get the message out...I'm amendable if it's done well.

Cameron
 
I don't think a mixed use is possible.. that would take coordination on two voice-over parts and I don't see that happening..

Do we need to help with getting the voices done? It shouldn't be TOO difficult to get it all together for a male/female.

If so - What about two males? Two females? Just two different voices.

A good quality ad - to edit and put together - should take about 3 hours of studio time.
 
Male voice

I vote for a male voice. How about a 60 second ad that the first 30 seconds would also work fine alone. Obviously it depends on how many spots we can afford - but if in the same hour someone could hear the 60 second first and then the 30 second later as reinforcement.

People with subtle hearing problems tend to lose the high pitches first. Successful radio voices tend to be male for a reason.
 
I don't think they can sue you for saying it as a verb. It would seem that there is a difference between the Company Google and the verb google.

I believe they can and have done so. The trademark laws are such that if you don't defend the trademark's usage in the public, it can be proven in court to be part of the common language and no longer your private property... then competitors could say "Use AAASearch.com to google blah blah blah..."
 
I've got it. I was sitting here thinking we need a gimick. Because everything above is exactly what all the Republicans say. Lower taxes, blah blah blah. So why is Ron Paul different? Because he means it. But how do we prove it?

We do an ad about the Reagan Medal of Honor. It's already a YouTube vid somewhere. Who wants to transcribe it so we can pick it over?

Should we start a separate thread for script ideas?
 
I believe they can and have done so. The trademark laws are such that if you don't defend the trademark's usage in the public, it can be proven in court to be part of the common language and no longer your private property... then competitors could say "Use AAASearch.com to google blah blah blah..."

we're not profitting off the googling so I don't see how this can be a lawsuit. what kind of damages can they seek? they are getting revenue from users that we direct to google.
 
My vote would be a 60 second ad in a primary market like Ames or Des Moines and then 30 second spots in smaller markets. The 30 second AD should be to the point: Ron Paul is the Taxpayers Best Friend. Ron Paul pledges to end the war in Iraq. Ron Paul will protect our freedoms. Hit those three points. The 60 second Ad should be biographical. Mention his family, 4,000 babies delievered, U.S. Air Force Pilot. Character. I would use male voices for both.

I'll take a crack at wirting ad scripts for both.

If we're going to run a newspaper ad, focus on small town dailies. They'll be cheaper but have more circulation than weekley papers.
 
I've got it. I was sitting here thinking we need a gimick. Because everything above is exactly what all the Republicans say. Lower taxes, blah blah blah. So why is Ron Paul different? Because he means it. But how do we prove it?

We do an ad about the Reagan Medal of Honor. It's already a YouTube vid somewhere. Who wants to transcribe it so we can pick it over?

Should we start a separate thread for script ideas?

YES
 
I'm just throwing out another idea about how to make this original. I am across the following somewhere and now I have it at the bottom of my e-mail signature.

I have done a lot of firsts since I learned about Ron Paul

1-For the first time ever, I donated money to a politician

2-For the first time ever, I demonstrated in support of a politcal issue.

3-For the first time ever, I actually got involved in the grass roots effort

4-For the first time ever, I actually believe a politician

5-For the first time ever, I will vote in the primaries

6-For the first time ever, I actually bring up politics, just so that I can tell more people about RP.

7-For the first time ever, I've spent my free time looking for new appearances by the politician online

8-For the first time ever, I feel good about my vote
 
please include audio of the ron paul quote:

"we need a strong president -- strong enough to resist the temptation to use powers he shouldn't have"
or whatever it was

i think this is a VERY powerful statement right now
 
Back
Top