See my post on the importance of staff being fully bought in ideologically:
http://www.ronpaulforums.com/showth...stand-THIS-to-Do-Better-in-Other-States-Races
His staff being overwhelmingly not Ron supporters in the past, his watering down of the message, and the unforeseen dynamics of this cycle (ISIS, Trump, etc.) ensured he'd never get traction.
Next time he should run as an unabashed libertarian and fill his staff with people committed to our movement, instead of Santorum, Huntsman, and Romney staff, or the like.