Chris Hedges’ chapter on the “Illusion of Happiness” in his book Empire of Illusion, addresses the issue of psychological conditioning. It would be amusing if it weren’t so tragic. It has the same tenor of pathos as his chapter on sex, in which one enthusiast waxes eloquent about his $7500 anatomically correct silicone dolls. (He has eight, with removeable heads, and he exults over the simulated veins in the feet and the dorsal venous arch—“really, really cool.”)
The silicone pitch in academia is “positive psychology,” or what Professor Cooperrider at Case Western Reserve University calls, “Transformational Positivity.” According to the professor, “Institutions can be a vehicle for bringing more courage into the world, for amplifying love in the world … temperance and justice, and so on.”
And so on it goes. Just think positive. (Remember that Indian guru who beguiled the Beetles? “Just be happy!” ) All we need is “appreciative inquiry” in order to “transform organizations into ‘Positive Institutions’.”
There are more than a hundred courses on positive psychology on college campuses. The University of Pennsylvania offers a Masters of Applied Positive Psychology, and Claremont Graduate University offers Ph.D. and M.A. concentrations in “The Science of Positive Psychology.” Such degree programs are also available in England, Italy and Mexico. They focus on “cultivating strengths, optimism, gratitude, and a positive perspective.” Think positively and positive things will happen. Sound familiar? Perhaps we should call such programs, “Becoming Oprah.”