Hi guys,
I'm looking to run for Congress in California's 53rd district (as a Republican) in 2016 (presumably, current Democratic incumbent Susan Davis will be reelected) on a libertarian-populist platform. Dem registration outnumbers Republicans, but I'm hoping with crossover appeal (civil liberties, medical marijuana) I can take a chunk of disaffected Democrats. It will be an uphill battle, but I would love to break 40%.
Last year, Nich Popaditch, who is very neoconservative got about 37% of the vote. I know my platform (which is "west coast Republican" on social issues and libertarian populist otherwise) could do much better.
So, I was wondering how I go about becoming a candidate. I know there are forms I must fill out with the FEC, but beyond that, how do you recommend getting on the ballot and fundraising?
I'll be 26 at the time of the campaign, so I'll be young, but the incumbent with be 72, so I'm hoping "Fresh perspective, bold ideas" helps me out.
Step 1: Pinch yourself, then take 5 minutes to actually think through your idea.
When you do that, you should come up with hundreds of questions like these:
For 2012, Davis spent $950,000. Money doesn't buy elections, but for people to care about your candidacy, you'll have to raise something close to that, say, $700,000. Do you have any actual idea on how to go from $0 to $700,000 in 3.5 years? Hint: Friends and family won't be anywhere near enough.
You're running to get 41% of the vote? So you're running with the goal of losing? Why bother?
Maybe the idea of losing an election doesn't bother you, but it WILL bother potential donors, volunteers, and staff. You could have the best strategic plan and best fundraising plan in the nation, but plenty of people will still never donate time or money to you if they think you have no chance in this strong-D district. And you saying "but I do have a chance!" won't change their minds.
You have some wishful thinking there that by simply running as a lib-Rep, a huge chunk of Dem voters will magically abandon their incumbent and their decades of party loyalty. Has Davis actually voted against "civil liberties, medical marijuana"? Write down a list of all the votes she's made that you think you could capitalize on. Now throw that list away because it will be pretty meaningless in 2016.
Even if you go ahead and run in 2016, why should Republicans support you? Have you met with local GOP leaders? Have you built strong relationships? Have you met any big donors? If local Republicans want to seriously challenge Davis, why not nominate a seasoned, prepared, strong-fundraising state legislator? Why are you better? Because you can market yourself as a libertarian Republican? So what? The GOP can market their preferred candidate that way if they really wanted to.
Fresh and bold is a great idea. Libertarian-populist is a great idea. But if you don't know anybody at all, and if you don't have any candidate skills (such as debating, working a room, convincing locals to write $5,200 checks to you, etc) then you're just wasting your time. You should really run for something much smaller first. Then you will gain skills, and you can work your way up. Are you a PC? Go get yourself elected as a PC. Then a small government office, if possible. Then, if during this time, you met the right people, met enough people, and have enough supporters and potential donors and voters on your side, JUST MAYBE you can ATTEMPT to win as a Republican in a super-Dem state assembly seat. But if you don't have the people lined up first, it'll never happen.