The moneybombs support the campaign overall, however. Just as when the official campaign sends out an e-mail fundraising request, they get cash. This is just a "fundraising letter" from the grassroots. We raised FAR more with them than without them, and I believe that not doing anymore after Dec. 16th is saying that we won't use one of our most effective weapons.
People are right that the media likely will not report any MB that is not greater than the previous record, but the money still comes in to the campaign, which is the important bit.
Imagine this: Late Jan. 2008:
Ron Paul has placed 1st or second in NH, MI, and NV. The "dark horse" label no long applies. The "He can't win" argument is no longer heard (it's already nearly dead in NH). The polls show his 12% numbers pre primaries got a Buchanan-like 15% boost and he is now polling in the high 20's nationwide. Victory is within reach. Then, the campaign sends out an e-mail saying they need a lot of money fast to push several states over the edge to Paul on Super Tuesday.
What do we do?
In my mind, I believe at that point nearly everyone will be calling for a mega-money-bomb and that would be where and how we could best help ensure victory.
In short, I'd say let's not worry about any moneybomb after Dec. 16th yet, but let's keep it active in our arsenal as one of our most powerful tools.
JM