Dec. 16th too late? Campaign needs money NOW...

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Nov 13, 2007
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I just got this e-mail from the campaign as I'm sure most or all of you did too. How can we better balance constant donations and still make Dec 16th a big day?

E-mail:
November 20, 2007


During the first few days of October, we announced our fundraising goal for the fourth quarter: $12 million raised by December 31.

But there's more: we need to have spent it by then, too.

If we were to raise the entire $12 million in the last week of December, we would meet our fundraising goal for the quarter. But Ron Paul would stand little chance of winning the Republican nomination, because that money would have come in too late.

Time is of the essence. You see, we need to raise money well before we plan to spend it. That's because most of the expenditures that we make need to be paid for weeks in advance. For example, we need to buy crucial airtime for the end of December right now.

The sooner we raise this money, the sooner that we can spread Dr. Paul's message - our message - in the early primary states. Time truly is money.

Fact is, we only have about two weeks to raise money for the early primaries.

If you wait a month from now to donate, your money will only be spent after Iowa caucus-goers and New Hampshire primary voters have made up their minds.

We are rapidly running out of time. The Iowa caucus is just 44 days away. New Hampshire is in 49 days. With so much ground to make up, we can't afford to waste a single day.

As a result, we are spending faster than the rate at which we are raising money. In October alone, we raised $2.8 million, but our campaign spent over $3.1 million.

We cannot afford to wait for bursts of press activity. What we need is sustained attention in the news. What better way to do this than by continuing to raise money at a rapid pace now? We need to keep our momentum going.

Help us win in New Hampshire, Iowa, South Carolina, and Nevada.

Make your most generous contribution as soon as you can: https://www.ronpaul2008.com/donate.

Jonathan Bydlak
Fundraising Director
Ron Paul 2008



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well, they could go in debt a few million as they know at least a few million is going to come in.
 
Honestly, I was wondering the same thing when the December 16th event came up. I thought, "isn't that going to be too late to help out the campaign?" I think it was a great idea, just shortsighted. How many people are waiting until the 16th to donate? I think the organizers of the December 16th need to review the idea in light of this letter from HQ. Personally, I'm maxed out, but my wife will be donating, and we're not going to wait for the
16th. After all, what good will it be if we raise $10 million, if Ron loses the early primaries?
 
They have 8 million plus... I think that can take care of Iowa and New Hampshire just fine.
 
The campaign go into debt? Not happening. And I hope that they don't. Ron is 72 years old, and he isn't doing this for himself. We aren't doing it for him. We're doing it for ourselves and our families.

Debt isn't an option.
 
I still plan on donating $100 on Dec. 16th, but I went ahead and gave $50 today... it only hurt a little ;)
 
You can't plan a campaign around money you HOPE will come in at irregular intervals.
 
If they NEED money they probably could borrow, KNOWING That they'll be able to pay it off on the 16th, which is now 26 days away. They might not even pay any interest on it if they pay off their debts within a month.

They should have approx $4.5 million cash on hand right now at least. If they can stretch that for a couple of weeks, and then borrow until the 26th, they should be just fine.

I'm not suggesting they don't need cash, I guess I'm mostly stating that changing the Dec. 16th goal is not at all feasible at this point, and they're going to mostly need to make due.
 
I don't think it is in Ron Paul's blood to borrow money today based on a promise of tomorrow.

I'm going to split my money... give half now and half on the 16th.
 
I can see how it could be frustrating to the campaign to wait for the money. They had said earlier before Nov. 5th that they had spent tons of the cash eserve on ads in a single buy. The $5.5 million raised from Nov. 5th til now is great, but when they see that daily we are only getting in $25,000 rather than say 150,00 whihc would be more typical I think if we werent saving for the 16th. I think that the 16th is very important and we shoud get $5 million with it, but there needs to be sustaining donations in between.
 
$5.3 Million on hand at end of Quarter + $2.8 Million in October raised = $8.1 Million on hand

$8.1 Million on hand - $3.1 Million spent in October = $5 Million on hand at beginning of November.

$5 Million on hand + $6 Million approx. raised in November so far = $11 Million on hand.

So my question is, why are they acting like they are broke?
 
$5.3 Million on hand at end of Quarter + $2.8 Million in October raised = $8.1 Million on hand

$8.1 Million on hand - $3.1 Million spent in October = $5 Million on hand at beginning of November.

$5 Million on hand + $6 Million approx. raised in November so far = $11 Million on hand.

So my question is, why are they acting like they are broke?

I am with this dude...
 
he's still spending on the 5.4 million cash on hand after last quarter (although its getting close to gone i'm sure). He's still got the 8.6m to win NH, and iowa and hopefully SC and nevada. The 10m for dec. 16th will be perfect timing for helping him win the big tuesday in early february. He can do it, we just need to make sure he keeps the fundraising steady until then, and they need to quit spending .46 on the dollar. Spend it all, I agree don't go into debt but more will come so might as well spend all of what they have now.
 
I'm not sure why they're acting like they have no money either. Maybe they're planning a huge ad buy to play television ads in more than just New Hampshire and Iowa. At any rate, I'll be giving what I can now but I will still be saving for the 16th! December 16th will be historical and will lead to more advertising so it should not be derailed!
 
he's still spending on the 5.4 million cash on hand after last quarter (although its getting close to gone i'm sure). He's still got the 8.6m to win NH, and iowa and hopefully SC and nevada. The 10m for dec. 16th will be perfect timing for helping him win the big tuesday in early february. He can do it, we just need to make sure he keeps the fundraising steady until then, and they need to quit spending .46 on the dollar. Spend it all, I agree don't go into debt but more will come so might as well spend all of what they have now.
I wouldn't guess he is still working off of Q3 money. The campaign has done a lot more advertising than the initial buys that were announced.

They've added offices, stumped around the country, added staff, sent out glossy mailers, launched automated phone campaigns and a whole lot more.

Assume they have 1/2 of the Q4 money left. Use it as motivation.
 
Guys, stop speculating as to their financial situation.

They know more about their plans than we do, and I think we should take heed.
 
Guys, stop speculating as to their financial situation.

They know more about their plans than we do, and I think we should take heed.


I agree. If the campaign says they need the money now, chances are they need it now.
 
I am sure the campaign has a forward strategy that involves placing X amount of ads
costing X dollars in X markets. They need to place the ads now to get prime time and space. If I am not incorrect political campaigns must pay when they place their ads hence the request for more donations NOW! I am sending
some cash now.
 
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