Black This Out, Want $6,000,000? We Need THE ENTIRE MONTH for Promotion & 25,000 Attendees

[Monique]

If it has to be done, I guess it has to be done. I just thought we might get more attendance without it. I too would like to move away from facebook, but it seems to me that the more the attendees climb, the more motivated people are to promote this. If we were stuck with only 5000 or so attendees from the bto webpage, I don't think the excitement would be there.

Oh...and fyi...I ran into a person today who said he was budgeting for all the moneybombs for the rest of the year. If you are doing the same, please reconsider and give all that money at once. We really need this event to be explosive, and if people hold back for future events we won't get the same impact. I am giving all I can to this one event. I am not dividing my money. If we make a huge impact, Ron will get notoriety and then the new people can give what they can to future moneybombs.

 

[jordie]

What I suggest is a general web page that targets "converted" Ron Paul supporters. A web site that basically solely has the purpose of visitors clicking "I converted to Ron Paul" and collects their e-mail addresses. In this way, we start tapping into people who have never donated to the campaign. All e-mails collected, could then be merged with our moneybomb list and sent out. It is likely we could offset our 25k on Facebook with this list by the 11.11.11 date if it were marketed right.

I'd be willing to create a design for such a page, if someone is willing to commit some time to building it. I can provide the subscription form to our list so that we can make the merging of the lists easy.

In fact, it might be smart to start getting other web sites involved in pulling e-mails just for the purpose of promoting these moneybombs.

You give me the design and how it should work, I can code up a PHP site in no-time, assuming I can use a framework I'm familiar with rather than modx or something

 

[jordie]

I think there are a couple guys here doing this. Jordie and Ventron I think?

Nope, I'm not doing Google Ads, just Facebook Ads, which I put on pause because I ran out of money. Though I did reactivate it yesterday because I think I can spare $10/day for the last week!

 

[jordie]

While a few of you are playing the guessing game on what we'll raise, my prediction is $4.2 million. I think we'll surge past $2 million by midday, creep up to $3 million by prime time and then explode to $4 million. I'm secretly hoping for $8 million, which would be the most awesome goal as it'd be the same as Quarter 3 in 1 day! (with an army of Ron Paul supporters coming out of no where to donate all they can

@dusman - just changed my FB ads URLs to be my referral for the blitz I'm not too concerned about winning the prize, more interested to see how many pledges I get. Also, is the list live or cached?

 

[dusman]

While a few of you are playing the guessing game on what we'll raise, my prediction is $4.2 million. I think we'll surge past $2 million by midday, creep up to $3 million by prime time and then explode to $4 million. I'm secretly hoping for $8 million, which would be the most awesome goal as it'd be the same as Quarter 3 in 1 day! (with an army of Ron Paul supporters coming out of no where to donate all they can

@dusman - just changed my FB ads URLs to be my referral for the blitz I'm not too concerned about winning the prize, more interested to see how many pledges I get. Also, is the list live or cached?

It is a live list. Anytime anyone pledges, the leaderboard updates real-time.

 

[orenbus]

It is a live list. Anytime anyone pledges, the leaderboard updates real-time.

Dusman, you get my pm? I'm wondering what hosting option blackthisout is using? Basically I'm curious if it's on a dedicated server or cloud layer computing with softlayer, if its on a cloud layer does softlayer not support ruby on rails and is that why the blackthisout facebook RoR app is on heroku? Also if on cloud layer is it basically like a virtual dedicated server or is it basic hosting services with the ability to just define hardware specs for the service support needed? Wondering if cloud layer provides root access to a virtual private server environment, with ability to allow a developer to install other server side software as needed. Thanks.

 

[Tod]

Man, this black bar over the eyes thing is really catching on....at first, I didn't see anyone else doing it on facebook, but now, I'm seeing it all over the place! While most aren't doing it yet, everywhere I go I see people who are.

Maybe this shouldn't end on October 19th. Maybe we ought to keep it up until at least he gets the nomination, eh???

Wouldn't it be cool to have a BIG collage of BTO profile pics?

Way to go, Justinpagewood!

 

[Monique]

Does anyone know what numbers we are up to on the meetup groups?

 

[Monique]

The last number I saw for the meetup groups was 517. I will start there and let you know how far I get.

 

[Monique]

Ok...I did groups 517 through and including 555. I had to create more email accounts and more meetup accounts. It is only letting me send out 3 emails to groups per account per day. I contacted as many people as I could through facebook.

 

[dbill27]

Nope, I'm not doing Google Ads, just Facebook. Ads, which I put on pause because I ran out of money. Though I did reactivate it yesterday because I think I can spare $10/day for the last week!

I had a feeling the facebook ads were put on pause, The FB ads do more than any other form of promotion, we can do all we want but we're not half as efficient as the fb ads. When the ads are up the rsvp total snowballs.

 

[parocks]

it's more complicated than that. Double opt-in will help keep deliverability of the emails high. Usually it the amount of time it takes to get the confirmation email is more dependent on their email service. I know Yahoo can be a real PITA

I agree that double opt in is preferable.

 

[Eric21ND]

I had a feeling the facebook ads were put on pause, The FB ads do more than any other form of promotion, we can do all we want but we're not half as efficient as the fb ads. When the ads are up the rsvp total snowballs.

Not doubting you, but do we have any data on this?

 

[JamesButabi]

Not doubting you, but do we have any data on this?

The person running them has access to data charts detailing clickthroughs.

 

[ross11988]

What was the total joined on facebook yesterday. Also do you think the campaign should put up a goal?

 

[dbill27]

Not doubting you, but do we have any data on this?

I don't have data but think of it this way, Ron's facebook page has over 500,000 "likes" the vast majority of those people aren't rpf members or people like us who watch tons of RP youtube videos etc. Most of them aren't on meetup or C4L members etc.. The average American and I'm assuming the half million people who "like" Ron are on FB how many times a day? I remember the May 5th bomb when the FB ads went up Rsvp's started exploding and when ad money ran out it would slow and then shoot up when we poured money back into the ads. I've noticed the same thing with BTO. I think for BTO and for the remaining moneybombs we should put most of our resources into FB ads. Maybe for the next bomb we run multiple ads targeting those that "like" Ron, tea party pages, libertarian pages, reason magazine, etc.

 

[TwoJ]

I had a feeling the facebook ads were put on pause, The FB ads do more than any other form of promotion, we can do all we want but we're not half as efficient as the fb ads. When the ads are up the rsvp total snowballs.

I had an ad up that got up to spending about $150/day, I reduced the budget yesterday morning. I wonder if that was a part of the lower RSVPs.

I'll put it at an unlimited budget for today and see what the RSVP total looks like by tonight!

 

[trey4sports]

What responder do you use? Can you export all unverified emails and do a separate one time mail the day before the blast?

I use GetResponse. I don't believe I can email or get access to unverified email addy's.

 

[trey4sports]

double post.

 

[dbill27]

I had an ad up that got up to spending about $150/day, I reduced the budget yesterday morning. I wonder if that was a part of the lower RSVPs.

I'll put it at an unlimited budget for today and see what the RSVP total looks like by tonight!

+rep, you're a badass. I just got on facebook and saw a BTO ad, my guess is that the Rsvps will pick up again, I'm not sure if being a saturday will help or hinder though.