Christopher David
Member
- Joined
- Dec 8, 2007
- Messages
- 225
** Update: Will add +rep for every donation! **
Read this post for an update on the numbers.
UPDATE #2 - CRITICAL - PLEASE CLICK HERE TO READ
IOWA GOTV UPDATE HERE
Folks, I am a longtime internet marketer. Please consider the following. It could make the difference between Ron coming first or second place in Iowa.
The race will come down to turnout. Do dems and indys show up, or do they not. PPP says that if dems and indys turn out, Ron Paul should win. If it's a more traditional turnout, Romney (or now maybe Santorum) should win.
Turnout is everything.
I received a call from a friend of mine talking to lots of voters in Iowa, in person and over the phones. When he asks if they plan to caucus, a lot of them are saying they aren't caucusing because they are Democratic or independent. MANY Dems/Indys do not realize that they can register Republican on the day of the caucus.
Many of these people would caucus for Ron Paul if they knew they could. We need to get the word out about this.
How to get the word out so late in the game? I prefer the amazing, hyper-targeted Facebook advertising.
Last night I set up an ad targeting fans of Barack Obama in Iowa age 18+. I figure a lot of Obama fans in Iowa are already accustomed to the importance and process of the caucuses, and would be the most idealistic people willing to show up on a cold night to stick a thumb in the eye of the GOP establishment by caucusing for Ron Paul.
Here's the ad I set up.
There are 20,620 fans of Barack Obama in Iowa. If just a fraction show up to caucus for Ron Paul, it could make the difference between first and second place.
The ad was approved this morning. I set a high cost-per-click and daily budget so it would take priority over the many other ads targeting Iowans.
So far it the ad has been seen by 3,452 separate individuals an average of 7.7 times each.
Though only 15 people have actually clicked through to the site (the Ron Paul Iowa page), the important thing is that THOUSANDS OF PEOPLE ARE HEARING FROM AN OFFICIAL-SEEMING SOURCE THAT THEY CAN CAUCUS FOR RON PAUL.
And so far it has only cost me $11.59.
I am about to set up ads targeting other dems/indys, ones maybe not fans of Obama on Facebook. You can do the same. But because I have spent thousands of dollars on ads in the past, I can get ads approved way faster than anyone who hasn't done it before.
So I am asking anyone serious about maximizing Ron's chances at victory in Iowa to ChipIn funds to go toward this Iowa ad blitz.
I don't know what your donations to the campaign are getting for return on investment. It's important to donate to the campaign for the other states, but probably too late to impact Iowa by donating to the official campaign.
I do know that if you want to impact Iowa this late in the game, the BEST THING YOU CAN DO is put it into Facebook ads yourself -- or throw it my way and 100% of the donations (minus Chipin/PayPal transaction fees) will go into the ads I am running in Iowa.
$11 for 3,000+ Dem/indy Iowans seeing an average of 7 times each an ad telling them they can caucus -- want to scale that up rapidly???
Please donate then spread this thread link around Facebook.
DONATE HERE -> http://iowaadblitz.chipin.com/iowa-ad-blitz
I'll post updates here with how I spend the money.
Feel free to post questions or ideas.
TO VICTORY
Read this post for an update on the numbers.
UPDATE #2 - CRITICAL - PLEASE CLICK HERE TO READ
IOWA GOTV UPDATE HERE
Folks, I am a longtime internet marketer. Please consider the following. It could make the difference between Ron coming first or second place in Iowa.
The race will come down to turnout. Do dems and indys show up, or do they not. PPP says that if dems and indys turn out, Ron Paul should win. If it's a more traditional turnout, Romney (or now maybe Santorum) should win.
Turnout is everything.
I received a call from a friend of mine talking to lots of voters in Iowa, in person and over the phones. When he asks if they plan to caucus, a lot of them are saying they aren't caucusing because they are Democratic or independent. MANY Dems/Indys do not realize that they can register Republican on the day of the caucus.
Many of these people would caucus for Ron Paul if they knew they could. We need to get the word out about this.
How to get the word out so late in the game? I prefer the amazing, hyper-targeted Facebook advertising.
Last night I set up an ad targeting fans of Barack Obama in Iowa age 18+. I figure a lot of Obama fans in Iowa are already accustomed to the importance and process of the caucuses, and would be the most idealistic people willing to show up on a cold night to stick a thumb in the eye of the GOP establishment by caucusing for Ron Paul.
Here's the ad I set up.
There are 20,620 fans of Barack Obama in Iowa. If just a fraction show up to caucus for Ron Paul, it could make the difference between first and second place.
The ad was approved this morning. I set a high cost-per-click and daily budget so it would take priority over the many other ads targeting Iowans.
So far it the ad has been seen by 3,452 separate individuals an average of 7.7 times each.
Though only 15 people have actually clicked through to the site (the Ron Paul Iowa page), the important thing is that THOUSANDS OF PEOPLE ARE HEARING FROM AN OFFICIAL-SEEMING SOURCE THAT THEY CAN CAUCUS FOR RON PAUL.
And so far it has only cost me $11.59.
I am about to set up ads targeting other dems/indys, ones maybe not fans of Obama on Facebook. You can do the same. But because I have spent thousands of dollars on ads in the past, I can get ads approved way faster than anyone who hasn't done it before.
So I am asking anyone serious about maximizing Ron's chances at victory in Iowa to ChipIn funds to go toward this Iowa ad blitz.
I don't know what your donations to the campaign are getting for return on investment. It's important to donate to the campaign for the other states, but probably too late to impact Iowa by donating to the official campaign.
I do know that if you want to impact Iowa this late in the game, the BEST THING YOU CAN DO is put it into Facebook ads yourself -- or throw it my way and 100% of the donations (minus Chipin/PayPal transaction fees) will go into the ads I am running in Iowa.
$11 for 3,000+ Dem/indy Iowans seeing an average of 7 times each an ad telling them they can caucus -- want to scale that up rapidly???
Please donate then spread this thread link around Facebook.
DONATE HERE -> http://iowaadblitz.chipin.com/iowa-ad-blitz
I'll post updates here with how I spend the money.
Feel free to post questions or ideas.
TO VICTORY
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A bunch of people have been running FB ads, which is great -- but the need now is to target the Dems/Indys who would caucus for RP if they just knew that they could.
