enhanced_deficit
Member
- Joined
- Mar 17, 2013
- Messages
- 28,575
Less fakery is always good news:
https://www.today.com/style/cvs-beauty-mark-ban-photo-manipulation-beauty-brands-t121215
CVS bans use of Photoshop on ads for its beauty brands
CVS announced a new initiative called Beauty Mark, which bans the use of Photoshop on ads and labels for its beauty brands, part of a major philosophical shift.
by Ethan Sacks / Jan.15.2018 / 1:01 PM ET / Source: TODAYWouldn't it be great to live in a world without Photoshop and retouching? Well, thanks to a new initiative by CVS Pharmacy, we could be just one step closer.
This week, the pharmaceutical chain announced the launch of a landmark commitment to halt post-production photo alteration on beauty products. This decision comes at a time when body-positive activists have increasingly drawn attention to how the use of Photoshop digitally alters models to make them look thinner and blemish- and wrinkle-free, or to change eye or skin color.
https://www.today.com/style/cvs-beauty-mark-ban-photo-manipulation-beauty-brands-t121215
CVS bans use of Photoshop on ads for its beauty brands
CVS announced a new initiative called Beauty Mark, which bans the use of Photoshop on ads and labels for its beauty brands, part of a major philosophical shift.
by Ethan Sacks / Jan.15.2018 / 1:01 PM ET / Source: TODAYWouldn't it be great to live in a world without Photoshop and retouching? Well, thanks to a new initiative by CVS Pharmacy, we could be just one step closer.
This week, the pharmaceutical chain announced the launch of a landmark commitment to halt post-production photo alteration on beauty products. This decision comes at a time when body-positive activists have increasingly drawn attention to how the use of Photoshop digitally alters models to make them look thinner and blemish- and wrinkle-free, or to change eye or skin color.